Connecting Brands to Markets.

PORTFOLIO

BEATUS / 03

Different brands. One connection.

From overseas brands entering Korea to Korean brands expanding abroad, explore our business experience with brands.

5 projects

Processed food · ramen category concept image
CATEGORY CONCEPT

Japan / Processed Food · Ramen

ICHIRAN

Current status under review

A project involving the import of Japanese ICHIRAN ramen and its entry into online and offline distribution in Korea.

Beatus's role

  • Importing Japanese products
  • Developing online, supermarket, and department store distribution
  • Operating department store pop-up shops

Project history

2022
The company profile records the import of Japanese ramen and entry or preparation for entry into Korean distribution channels.
2023
The profile records pop-up events at Shinsegae Gangnam and Main Store, and Hyundai Trade Center Store.
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Processed food · frozen potato category concept image
CATEGORY CONCEPT

United States (as stated in the company profile) / Processed Food · Frozen Potatoes

McCain Foods

Current status under review

A project involving retail supply of frozen potato products in Korea and the development of potato chips and supermarket private-label products.

Beatus's role

  • Retail supply discussions
  • Potato chip product development in Korea
  • Supermarket private-label product development

Project history

2021
The company profile records a retail distribution agreement, product development, and supply to supermarkets.
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Processed food · snacks category concept image
CATEGORY CONCEPT

Mexico / Processed Food · Snacks

Takis

Current status under review

A project involving the formal import of Mexican snacks, placement in Korean supermarkets and convenience stores, and content marketing.

Beatus's role

  • Importing snack products
  • Placement in Korean supermarkets and convenience stores
  • Content marketing

Project history

2021
The company profile records imports of Barcel snacks and sales through Costco, Traders, Lotte Mart, and CU.
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Beauty · cosmetics category concept image
CATEGORY CONCEPT

Korea → China / Beauty · Cosmetics

Elkurn

Past business · ended in 2017

A past project bringing Korean cosmetics to department stores and online markets in China, with exposure through local beauty broadcasts.

Beatus's role

  • Taking Korean cosmetics to China
  • Department store and online sales
  • Introductions on local beauty broadcasts

Project history

2015
The company profile records entry into China and sales through department stores and online channels.
2017
The company profile records withdrawal from the Chinese market.
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Beauty · nail care category concept image
CATEGORY CONCEPT

United States / Beauty · Nail Care

Deborah Lippmann

Current status under review

The company profile records imports of American nail products and supply to hotel spas and department stores.

Beatus's role

  • Importing nail products
  • Supplying hotel spas
  • Supplying department stores

Project history

2016
The profile records the start of imports and supply to The Spa at Grand Hyatt and Shinsegae Department Store.
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The next market,
opened together.

From bringing overseas brands to Korea to taking Korean products abroad.
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